Connor Burke

America’s Only UX Designer
I’m a UX/UI designer with a mastery for conversion funnel optimization and data-driven solutions. Years of experience with sales, marketing, and creative writing allows me to craft compelling story-driven designs to optimize user flows and encourage positive, satisfying user experiences. With a user-centered approach, I have conducted hundreds of A/B tests to optimize client funnels for a wide variety of businesses with market caps ranging from $1 Million to $2 Billion.

Why UX?
When I was in fifth grade I made my first website on Geocities. I asked all my friends and relatives to check it out and sign the guestbook because that was back when websites had guestbooks. Several years and a few Geocities sites later, I got an English Degree from LSU and found a career in sales and marketing.
After years years exploring the world of sales, I began accepting design work for friends and local businesses in my free time, and soon discovered I loved living the creative lifestyle. I taught myself front-end development, began designing WordPress and Bootstrap websites and developed a strong passion for web design. I quickly learned of UX and began to shape my process around the iterative methods I discovered from Don Norman and Steve Krug’s books. Over the past several years I have worked as Lead UX Designer with Conversion Fanatics. I directly work with 30+ clients while managing a team of designers to create goals and meet KPI through strategized CRO campaigns.

Skills

UX SKILLS
UX Research
UI Design
IX Design
Sketching + Wireframing
Rapid Prototyping
Information Architecture
CRO
User Testing
A/B Testing
Funnel Analysis
Personas
SEO
Copywriting
Google Analytics
HTML + CSS + JavaScript
Sound / Music Production

SOFTWARE
Sketch
Figma
Axure
Adobe XD
Adobe Photoshop
Adobe Illustrator
Principle
Zeplin
InVision
Wordpress
Shopify
Magento
Hotjar
Convert
Optimizely
Ableton Live + FL Studio

Experience

LEAD UX DESIGNER
Conversion Fanatics | Jul 2018 – Present
• Directly work with 30+ clients while managing a team of designers to create goals and meet KPI through strategized CRO campaigns.
• Utilize CRO toolset to perform split tests based on funnel analysis, web analytics, user research, and advanced data segmentation to improve raw conversion rates.
• Coordinate primarily with E-commerce, SAAS, and lead generation clients.

GRAPHIC / UX DESIGN AND CRO CONSULTANT
Freelance | Jul 2014 – Present
• Provide websites, logos, and CRO strategy.
• Experience with B2B and B2C projects.
• Work with Lean and Agile methodologies.

CSR (UX RESEARCH)
Opcity Realty | Feb 2018 – Jul 2018
• Determined the needs of each client through effective listening and questioning skills.
• Provided UX research and high fidelity mockups to improve the internal CRM software.

MARKETING DIRECTOR / WEB MASTER
New Standard MFG| Oct 2017 – Feb 2018
• Increased inbound screen printing leads by 25% and provided consistent online business information to improve SEO.

MARKETING DIRECTOR / BANQUET LEAD
Moonshine Patio Bar & Grill | May 2014 – Oct 2017
• Used Google Analytics to generate effective daily content for all digital platforms, while increasing daily sales and guest count through social media.
• Resolved poor customer experiences with excellent digital communication skills.
• Performed as Team Lead for business events, non-profit fund raisers, wedding receptions, and VIP parties involving high-profile clients.

Certifications

DIRECT COPYWRITING SPECIALIST
Digital Marketer
ECOMMERCE MARKETING SPECIALIST
Digital Marketer
OPTIMIZATION AND TESTING MASTERY
Digital Marketer
USER EXPERIENCE DESIGN IMMERSIVE
General Assembly